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Case Study Career Transition • QA Training & ISTQB

Website Design for Asma Sliti, Career Coach and QA Trainer

Mekflow designed the professional multilingual website of Asma Sliti to present her expertise in career transition, QA training and ISTQB certification preparation. The website structures her services, highlights her professional background and includes a blog to develop her content and online visibility.

Client Asma Sliti
Year 2026
Preview of the website created for Asma Sliti

Bringing coaching, QA training and expertise together in one place.

The goal was to help every visitor quickly understand the different services offered by Asma Sliti, from career transition coaching to QA training and ISTQB preparation, and easily find the service that matches their needs.

Service behind this project

Custom Website Design & Development

A professional website built around your business to clearly present your offer, strengthen your credibility and make it easier for potential customers to get in touch.

Explore this service
01

Clearly present her career transition coaching services.

02

Highlight her training programs in QA and software testing.

03

Showcase her support for ISTQB certification preparation.

04

Develop her visibility through an integrated blog and an SEO-optimized structure.

05

Provide a smooth multilingual and responsive experience across all devices.

Our Approach

Clarifying multiple areas of expertise without complicating the journey.

The main challenge was to organize different services — career transition, QA training and ISTQB preparation — within a consistent website. We worked on content hierarchy and navigation so each visitor can quickly identify the service that matches their needs.

The design and structure distinguish the different services while maintaining a consistent professional identity around Asma Sliti.

01

Structuring content around career transition, QA training and ISTQB preparation.

02

Organizing services to make them easier to understand and discover.

03

Designing a UX/UI experience consistent with her professional positioning.

04

Integrating a blog to publish content and support organic visibility.

05

Developing a multilingual, responsive and fast experience optimized for SEO.

Key Project Decisions

A clear journey for every need.

The website structure allows visitors interested in career transition, QA training or ISTQB preparation to quickly identify the relevant services and access the information they need.

The blog complements this structure by giving Asma Sliti a space to share her expertise and progressively develop her visibility in search engines.

The Result

A professional platform for her services and content.

Asma Sliti now has a fast, responsive and multilingual website that centralizes her expertise, clearly presents her career transition and QA services, highlights her ISTQB preparation support and enables her to develop content through her blog.

Explore the Interfaces

Discover the experience designed for Asma Sliti.

The different interfaces show how services, content and the blog were organized to create a clear and consistent experience across desktop and mobile.

Interface 2 of the Asma Sliti website
02 Interface
Interface 3 of the Asma Sliti website
03 Interface
Interface 4 of the Asma Sliti website
04 Interface

Project Summary

Your expertise deserves a structured digital presence.

Mekflow designs professional websites that help coaches and trainers clearly present their services, share their expertise and develop their online visibility.